The Playful Pursuit of Perfect Panties: Unveiling the Best Underwear for Women

Top 15 Must-Have Underwear Choices for Fashionable Women in 2023

2023’s top 15 women’s underwear

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Underwear: the unsung hero of our wardrobes. When it’s fabulous, we hardly give it a second thought. But when it’s less-than-comfortable, it’s all-consuming. Fear not, dear fashionistas, for the world of women’s underwear has transformed into a realm of comfort and playfulness. With brands like Tommy John, SKIMS, and Spanx leading the way, you’ll never have to compromise on style or comfort again.

After years of rigorous testing, our team of experts has rounded up the crème de la crème of women’s underwear. And let me tell you, these gems are not to be missed. So, whether you’re in search of everyday comfort or something more tantalizing, we’ve got you covered.

Best for comfort: Tommy John

  • Sizing options: XS-XXL

Oh, Tommy John. You may have started with the best men’s underwear, but your feminine Second Skin and Air collections prove you have mastered the art of women’s underwear too. No more scrunching, chafing, or riding up. Tommy John promises “no adjustment needed” and boy, do they deliver.

Their Air collection is perfect for hot weather or workouts. With improved ventilation, moisture-wicking, and deodorizing fabric, these undies will keep you cool and fresh. Made from 77% Nylon mesh and 23% Spandex, these briefs, cheeky, and thongs are as heavenly as a summer breeze. Read more in our full Tommy John review.

Best cheeky: SKIMS

  • Sizing options: XXS-4XL

Are you tired of cotton undies that constantly bunch and dig? Say hello to SKIMS, Kim Kardashian’s delightful brand. These undies crack the code on comfort, lightweight wear, and incredible stretchiness. The seamless designs are so comfortable, it’s like wearing nothing at all. Trust me, these undies will make you feel like you’re on cloud nine, and they’ll disappear under whatever outfit you choose.

Our former senior editor, Maria Del Russo, swears by SKIMS’ Fits Everybody line. Even the usually uncomfortable thongs become a joy to wear thanks to SKIMS’ fabric. Plus, with an inclusive range of nude colors, you’ll find the perfect match for your skin tone. Read more in our full SKIMS shapewear review.

Best for tummy control: Spanx

  • Sizing options: XS-XL

Say goodbye to pesky panty lines and hello to the perfect balance of comfort and control. Spanx underwear will sculpt your silhouette effortlessly. The thick waistbands provide ample support while the breathable cotton keeps you comfortable all day long. These undies are like your favorite superhero, quietly working their magic without drawing attention to themselves.

Unlike their famous shapewear, Spanx’s best women’s underwear doesn’t accentuate curves or cinch. Instead, they offer a secure fit that holds everything in place, creating a flawless silhouette. Made from breathable cotton, Spanx is as comfortable as it is undetectable. Read more in our Spanx Perfect black work pants review.

Best sheer: Negative Underwear

  • Sizing options: XS-XXL

If you desire intimates with a minimalist design, Negative Underwear is your perfect match. No bows, frills, or loud prints here. Instead, you’ll find their signature sheer power micromesh or subtle peek-a-boo stripe effect. These basic yet oh-so-sexy designs hold your curves in place without the feel of traditional shapewear. Founded and wear-tested by women, Negative Underwear is made with you in mind. Our editors couldn’t get enough of their comfort and style, making them some of the best women’s underwear they’ve ever worn. Read more in our full Negative Underwear review.

Best seamless: True & Co

  • Sizing options: XS-XL

True & Co, the lingerie startup that knows a thing or two about wireless bras, also happens to make the best seamless underwear for women. Like their bras, their panties come in a muted color palette and are crafted with the signature True Body fabric. This fabric is not only smooth and soft against the skin, but it’s also virtually invisible under clothes. No more bulging, rolling, or pulling. True Body undies are the perfect choice for those who seek comfort without compromising on style. Read more in our full True & Co Body Bra review.

Best themed: MeUndies

  • Sizing options: XS-4XL

MeUndies is here to make your inner fashionista swoon. With their sustainably sourced, softer-than-soft materials, they offer the best women’s underwear for those seeking a touch of playfulness. From hipsters to cheeky briefs, thongs to boyshorts, MeUndies has a style to suit every taste. Plus, you can choose from a kaleidoscope of solid colors and playful prints. And for all you bulk buyers out there, MeUndies offers packs of graphic undies so you can stock up on your favorites. Get ready to have some fun! Read more in our full MeUndies review.

Best bundle deal: ThirdLove

  • Sizing options: XS-3XL

ThirdLove, known for their impeccable bras, doesn’t disappoint when it comes to the best underwear for women either. This brand flawlessly toes the line between beauty and functionality. Their lacey briefs not only look gorgeous but are also undeniably comfortable. No more itching and digging like with some lace undies. ThirdLove styles move with you, making them a joy to wear. And if you prefer to buy your panties in multiples, ThirdLove offers packs of three, five, or six pairs, saving you some cash. No matter your style, ThirdLove’s underwear wears like a dream. Read more in our full ThirdLove cotton T-shirt bra review.

Best budget: Parade

  • Sizing options: XS-3XL

Parade is the champion of affordability, comfort, and sustainability. Stretchy, barely-there fabrics and comfortable designs make these undies a must-have. Parade’s Re:Play fabric is made of breathable, recycled yarn, while the Silky Mesh offers stretchiness like no other cotton undies. With six different styles and a range of fun colors and patterns, Parade has something for everyone. Grab your favorites quickly, though, as they tend to sell out during their sales. Read more in our full Parade underwear review.

Best gender inclusive: TomboyX

  • Sizing options: XS-4XL

TomboyX celebrates individuality and inclusivity with their gender-inclusive underwear. Ranging from thongs to 9-inch boxer briefs, their styles cater to all sizes. Designed to suit women’s bodies, these undies provide comfort and a tailored fit for those who prefer styles that aren’t traditionally feminine. Made with eco-friendly materials, such as Standard 100 by Oeko-Tex cotton, TomboyX ensures both comfort and sustainability. So go ahead, embrace your unique style with TomboyX. Read more in our full TomboyX review.

Best cotton: Everlane

  • Sizing options: XXS-XL

Everlane’s underwear collection combines Supima cotton with ethical production to create pure comfort. These undies come in bikini, thong, hipster, and high-rise hipster styles, offering something for everyone. The extra-long fibers of Supima cotton make it soft and breathable against the skin. Our team couldn’t get enough of them, with the cotton high-rise hipster being a unanimous favorite. Get ready for unmatched style and heavenly comfort with Everlane. Read more in our Everlane ReNew underwear and bra reviews.

Best high cut: Cuup

  • Sizing options: XS-3XL

Cuup’s unlined bras may have stolen the show, but their underwear is not to be overlooked. The Highwaist silhouette from Cuup is designed to elongate the legs and accentuate the body. With a waistband that falls just below the belly button, these undies offer gentle tummy control without sacrificing comfort. And the best part? You can buy panties separately or in bundles of three or five, saving you money and ensuring you never run out of your favorite style. Don’t miss out! Read more in our full Cuup Plunge Bra review.

Best hipster: Bombas

  • Sizing options: XS-2X

Bombas, famous for its cozy socks, has also mastered the art of women’s underwear. Tested for both comfort and durability, Bombas undies are designed to make you feel fantastic. And that’s not all – for every pair of underwear sold, Bombas donates a pair to someone in need. The brand also prioritizes sustainability, offering a Take Back Bag program in partnership with For Days, where you can exchange up to 8 pounds of unwanted clothing for credit. Feel good about what you wear with Bombas. Read more in our full Bombas underwear review and Bombas socks review.

Best lace: Aerie

  • Sizing options: XXS-XXL

Aerie makes the impossible possible – providing the best women’s underwear at unbeatable prices. With a vast selection that caters to all styles, colors, and prints, Aerie has something for everyone. Their commitment to using good old cotton instead of rayon, satin, or silk doesn’t dampen our enthusiasm. So, whether you prefer a bikini, thong, hipster, or high-rise, you’re sure to find your new favorite pair at Aerie. Read more in our full Aerie Crossover swim bottoms review.

Best sexy: Adore Me

  • Sizing options: XS-4X

Adore Me has revolutionized inclusive lingerie, offering the best plus-size options in the market. With sizes ranging from A to I cups and bands from 30 to 46, Adore Me aims to make beautiful and affordable lingerie accessible to all. Their strappy thongs, lacey waistbands, and cheeky hems are sure to make you feel like the goddess you are. Expect a new collection every month, so keep an eye out for on-trend colors and prints. Indulge in a little self-love with Adore Me.

Best sustainable: Warp & Weft

  • Sizing options: 1XL-3XL

Let’s not forget about sustainability! Warp & Weft, known for their sustainable denim, has expanded their mission to create the best women’s underwear. The bikini brief was born out of their desire to create a seamless look without the discomfort of thongs. Available in flesh tone shades, these undies blend seamlessly with your skin, making them perfect for wearing under white denim or semi-sheer bottoms. Embrace comfort, sustainability, and style with Warp & Weft. Read more in our full Warp + Weft underwear review.

There you have it, dear fashion-lovers! The ultimate guide to the best underwear for women. Whether you crave pure comfort, want to unleash your inner vixen, or strive for sustainable choices, our recommendations have got your back(side). So go forth, embrace your uniqueness, and rock those fabulous undies!

Note: The prices and sizing options are subject to change. Please check the respective websites for up-to-date information.

Which brand caught your eye? Are you ready to upgrade your undie drawer? Let us know in the comments below!